Stickside Β· Partner / Sponsor / Invest

GET IN
EARLY.

Stickside is the independent media brand building cornhole's audience β€” one of the most accessible, fastest-growing sports in the world. The way for brands to reach it before everyone else does.

155K+following
#1outside the ACL
FormerACL pro
01 The Opportunity

The crowd is already here. The money is just showing up.

20%
of Americans played cornhole in 2022
more than any other sport
50M
people playing worldwide
and growing
140
airings on ESPN networks
in a single year
$1M
ACL pro prize pool this season
and climbing

Cornhole is the most accessible sport there is β€” anyone can play, anywhere, at any age. That's why it's exploding onto ESPN and CBS, and why getting in now beats getting in once everyone else has noticed.

Sources: IPSOS 2022 Β· ACL / NPR Β· ESPN

02 Who We Are

Cornhole's independent voice.

Built and run by a former ACL pro β€” the most-followed cornhole brand outside the league itself.

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Personality first

People follow Stickside for the takes, the stories, and the personality β€” not just highlights. That's what keeps them watching.

🎯

Inside the ropes

A former ACL pro with real access to the players, the events, and the storylines nobody outside the sport can get.

⚑

Independent

Not owned by the league. We move fast, tell it straight, and build with anyone who wants to grow the game.

β˜…

Already the biggest

The largest cornhole following outside the ACL itself β€” across every platform.

03 The Numbers

Who's watching.

155K+
Followers across platforms Β· YouTube Β· TikTok Β· Instagram Β· Facebook
89K
YouTube
subscribers
25.3K
TikTok
followers
17K
Instagram
followers
24K
Facebook
followers

It's not just reach β€” it's attention. An 82% average watch-through on Shorts, and an audience that actually sits through long-form cornhole content start to finish.

04 The Vision

We're building cornhole's first real media company.

Good Good did it for golf. Bob Does Sports did it for the outdoors. We're doing it for cornhole β€” a roster of talent, owned series, and a brand people actually belong to. Right now it's me. The audience for the rest is being built today.

Personality brand β†’ Media company β†’ The home of the sport
05 What We Do For Brands

More than a logo placement.

🎬

Branded content

Your product woven into content people actually watch β€” not skippable ads.

πŸ”Ž

Product showcases

Real, hands-on features from someone the audience already trusts.

πŸ“Ί

Dedicated series

A recurring show built around your brand. Episodes people come back for.

🏟️

Event coverage

Clips, full games, and interviews from the biggest events β€” with you along for the ride.

⭐

Athlete features

Player stories that put your brand next to the faces of the sport.

πŸ“£

Social distribution

155K across four platforms, with an 82% average watch-through on Shorts.

06 Who We Align With

Brands our crowd already loves.

Cornhole's audience skews 21 to 40 β€” tailgate, outdoors, all-American. If that's your customer, this is your lane.

🎯

Cornhole gear & apparel

πŸ§”

Men's lifestyle & grooming

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Hydration & beverage

πŸ•οΈ

Outdoor, camping & RV

πŸ’ͺ

Fitness, gyms & recovery

πŸ”

Tailgate, coolers & gear

πŸ“¦

DTC brands chasing a loyal niche

07 Ways In

Three ways to work together.

Sponsor
Sponsor

Season packages and branded content. Get in front of the audience with deliverables and reach you can measure.

Partner
Partner

An ongoing relationship. Co-created series, deeper integration, and a brand that grows right alongside ours.

Invest
Invest

Back the growth engine early. Help turn Stickside from a brand into the media company at the center of the sport.

GET IN EARLY.

Cornhole's audience is already here, and it's only getting bigger. The brands that show up early are the ones people remember. Let's talk about where you fit.

Stickside CornholeZack Stickney Β· Founder
zack@sticksidecornhole.com
@sticksidecornholeYouTube Β· TikTok Β· Instagram Β· Facebook