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Stickside Cornhole
Zack courtside at a cornhole event

I came up
in it.

I didn't find cornhole with a camera. I came up in it.

The story

From a small-town backyard to building a brand.

I'm from a small town in New Hampshire. I found cornhole as a sophomore in high school, right in the thick of Covid — and something about it just clicked. I started taking it seriously, throwing bag after bag in the yard and inside the house. I was a two-sport athlete — football and basketball — and worked a job through school the whole time, but cornhole was the one that stuck.

My senior year I went all-in, even after I tore my ACL and my meniscus. I kept throwing anyway — on crutches, in a full knee brace. Shortly after graduation, I earned my pro card.

One of my sponsors, Wicked Cornhole, gave me a job, and I moved to Boston to really chase it. For two years I ran their storefront, social media, online sales, and the day-to-day of the business. Then the owner, Bruce Taylor, lost his battle with cancer, and Wicked closed not long after. That one stayed with me.

I went home to New Hampshire for a while before a scholarship brought me to Winthrop to run social for their new program — the first Division I cornhole program in the country to offer scholarships. Ten of us came together from across the country to build something that didn't exist before. That's where I fell for content and creating, where I found a whole new passion inside the game — and where Stickside was born.

Zack competing on the ACL pro stage
Zack competing at an ACL event
Zack's team after a Turf War tournament win
Zack at the USA Cornhole Junior National Championships
Zack filming content at a cornhole event
Zack shooting content courtside
In memory

Bruce Taylor & Wicked Cornhole.

Zack and Bruce Taylor facing off across a cornhole boardZack and Bruce Taylor in Wicked Cornhole gear

Bruce gave me my first real job in the sport and a spot on his team. Wicked Cornhole — est. 2014 — was where I learned the business behind the boards, right up until Bruce lost his fight with cancer. This one's for him.

The Wicked Cornhole crew with Bruce at the WickedCornhole.com booth
Team Wicked Cornhole in jerseys under the flag
A Wicked Cornhole league team celebrating a tournament win
The Wicked Cornhole boards lineup at the event booth
The mission

Cornhole brings people together. Stickside is the channel that actually shows it.

Cornhole isn't a backyard game anymore. It's on ESPN and CBS, 100,000+ players, pros with real rankings, and a World Championships that takes over Rock Hill every summer. The sport took off — the media around it didn't keep up. Everybody covers the games. Nobody covers the people. That's the part I cover.

Why me

I read the game from inside it, not from the stands.

Interned for the ACL

Real relationships inside the league office — not cold outreach.

Built Winthrop's socials

Ran social for the first Division I cornhole program in the country.

Two ACL pro seasons

Played two seasons on the pro circuit — I read the game from inside it, not the stands.

Won events worldwide

Switzerland, Norway, Canada, Australia — competed and won internationally.

On ESPN & CBS

Featured on national broadcast through ACL Pro Teams and the Junior Circuit.

Two years at Wicked Cornhole

Ran their social, e-commerce and day-to-day operations.

The players know us

Access and trust you can't buy from outside the sport.

Zack interviewing a player at the Throwdown festival
Zack filming content at a cornhole event
Work with us

Content for brands, inside the game.

Brands hire us to make the content cornhole's audience actually watches — integrations, features, and full campaigns, built from inside the sport instead of bolted on from outside. If you want your brand in front of this audience, let's build it.

Start a project →

Same crowd everyone's chasing — just the side of it nobody else shows.

I'm Zack. This is Stickside.